July 5, 2022


Through Education Matters

Flames Exchange set to benefit Liberty student-athletes in NIL marketplace

liberty basketballLiberty Athletics, in conjunction with INFCLR, has launched a new system named Flames Exchange, which will let corporations and pupil-athletes to hook up right.

The platform is free to both university student-athletes and organizations and will provide as a streamlined directory for organizations to access out to Liberty’s student-athletes.

The Flames Exchange application is the most up-to-date effort as a result of Liberty’s Soar initiative to empower Flames student-athletes and businesses to perform intently together in producing Identify, Graphic and Likeness (NIL) agreements.

“As we request to find the money for Liberty college student-athletes alternatives to protected suitable NIL associations, partnering with INFLCR to create Flames Trade makes terrific feeling,” explained Director of Athletics Ian McCaw. “Flames Exchange allows university student-athletes to extend their brand name and NIL associations inside a streamlined and monitored framework.”

The Flames Trade is a cost-free service to Liberty’s scholar-athletes and the industrial enterprises that use it. It will aid Liberty Athletics customize and control NIL reporting, although offering accepted organizations, collectives and people today with a customized portal for speaking with student-athletes and satisfying NIL transactions.

Intrigued companies, men and women or collectives may well register by means of the on-line link and once authorized access a searchable databases of Flames pupil-athletes. Athletes may well be messaged right or questioned for make contact with information and facts to begin dialogue about a NIL transaction. Liberty University and INFLCR will not be a party to the negotiations.

Liberty Athletics started its successful partnership with INFLCR and the Teamworks Corporation, previous August.

By the INFLCR application, Liberty’s university student-athletes received a social media distribution partner which started to empower scholar-athletes to capitalize on NIL discounts. The application also serves as the most important software Liberty Athletics uses to give NIL instructional facts.

The Teamworks application helped to streamline Liberty Athletics communications initiatives among the its 590-as well as college student-athletes and extra than 200 coaching and administrative staff members users.