July 5, 2022


Through Education Matters

Rubicon Alumni Spotlight: Colby Hall

Rubicon Alumni Spotlight: Colby Hall

Rubicon’s mission is to stop waste. This has been true considering that our company’s founding, and in addition, our motivation has generally been to guarantee that we foster our employees’ creativity and innovation when at Rubicon®, and even further more out as they go ahead in their careers.

We like to preserve in touch with previous staff members, and we lately spoke with former Rubicon team member, Colby Corridor. All through his time at Rubicon, Colby worked to provide SMB entrepreneurs with sustainable, price tag-efficient squander and recycling options to support these corporations live by Rubicon’s mission. At present, Colby is Government Director of Shaping Our Appalachian Region (SOAR), a regional nonprofit focused on economic revitalization in Kentucky’s 54 Appalachian counties.

Please come across a online video of our conversation beneath, adopted by a transcript of Colby’s remarks. Be sure to notice that the transcript has been lightly edited for duration and readability.


Make sure you introduce yourself…

Colby Corridor: I’m the Executive director at SOAR, which is an acronym. It stands for Shaping Our Appalachian Region. We’re a 501(c)(3) regional nonprofit headquartered in Pikeville, Kentucky, but covering 54 counties in eastern Kentucky. And we’re broadly centered on economic revitalization in eastern Kentucky, and a great deal of the former coal communities.

Could you tell us a minor about your history and what brought on your interest in social business?

CH: The thrill of getting in a space exactly where there’s a minimal little bit much more [of a] gray region, because you’re seeking to response some definitely complex but super vital questions that individuals have expended a long time attempting to reply. The obstacle and the thrill of that was extremely remarkable to me. And I think just the possibility to be a element of a thing that’s a minimal little bit even larger than myself, that could gain additional than just me, and have a real lasting impact in a region that desires it have been some of the points that really got me fascinated in this social organization nonprofit entire world.

What did operating at Rubicon train you about the ability of absolutely free current market rules when it comes to resolving large-scale issues?

CH: When it will come to fixing intricate troubles, you have bought to consider to locate a way so that all suitable stakeholders find a way to acquire. I believe with Rubicon and the cost-free industry tackling matters like waste and recycling, just stating it is good for the atmosphere or it’s great for the entire world, that is not excellent more than enough. You have received to essentially make it to in which it makes sense for each and every individual that is going to be a component of that solution. So I assume [about] incentives, when you align people incentives and find the proper incentives or new incentives, they do [make sense]. The other factor I will point out is just the value of “on the ground” perform, the significance of execution when it arrives to these actual-environment problems and generating guaranteed that totally free market place methods are carrying out it. Your answer is only as good as your crew is on the ground, or your system for execution. I consider amongst incentives and a serious stable program for execution, you have bought to have both of those of those issues to address intricate challenges like we see Rubicon tackling.

You recently posted an op-ed in The Lane Report noting that revenue by itself will not remedy Kentucky’s digital divide. Can you grow on this?

CH: In that op-ed, I was actually finding at the significance of regional local community leadership, govt, business, training, healthcare, all these vital local community anchors in metropolitan areas and counties to think about how they have skin in the match when it comes to their electronic long term and digital vision.

What is subsequent for you and SOAR?

CH: I convey to most people that it’ll be a excellent working day when I wake up and no for a longer time have a position at SOAR, for the reason that I see us as a usually means to an close, as this crucial player that is making an attempt to enable this area discover its footing and return to prosperity after the drop of our principal field and seriously [its] financial spine. So, we have a strategic blueprint that guides our work. Broadband and connectivity is at the top of the listing. We have to transfer previous just chatting about how important it is. All people understands that now, it is these a video game changer. And we seriously have to shift into how that do the job gets finished and the execution part of it, like we have talked about nowadays. So we are actually likely to be concentrated on assisting communities prepare to be ready to implement [for] and get substantial quantities of funding for broadband jobs that is likely to be coming down from the state and federal govt in an energy to get out to all those unserved and underserved spots.

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